“According to the survey, the video marketing types marketers plan to invest in most for their 2019-2020 strategies are Instagram stories (66%) and newsfeed videos (62%). The prioritization of these two video marketing types differed for B2B marketers and B2C marketers, with newsfeed videos getting the top ranking from B2B marketers and Instagram stories being the highest priority for B2C marketers. Other top video marketing types for 2019-2020 include: gifs (52%); cinemagraphs (31%); live streaming (28%) and IGTV (21%).”

https://www.globenewswire.com/news-release/2019/08/21/1905024/0/en/Video-Marketing-Ranked-as-Number-One-Marketing-Priority-According-to-Mondo-Survey.html